Will the TikTok ban spell the death of the influencer?
Craving what we don’t have has been a compulsion long before the surge in social media marketing-fueled consumption. Once upon a time, our material desires were cultivated through in-person interactions, in-store shopping, or word-of-mouth. Not long after, face-to-face became face-to-catalog, with consumers flipping endlessly through product pages, before television ads …
